crisis communications Tag

Just Deal With It!

FireworksWhen are people going to wake up, smell the coffee and deal with problems in a direct manner? The mess at Penn State is just the latest example of how not dealing with something makes it worse.

There is just no excuse for increasing your risk by trying to ignore a problem, minimize it or, stupidly, hide it. Most problems do not just go away, they just fester and get worse. The true scope of the problem will come out. Hiding a problem is just not possible and makes you look guilty of something that may look worse than it is.

Just deal with it!